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Book, 1995
Current format, Book, 1995, , Available .
Book, 1995
Current format, Book, 1995, , Available . Offered in 0 more formats
A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.
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